CHRISTMAS SALE TILL 2025 ----- FREE SHIPPING ORDERS OVER $100+ ----- Over $1,000 Donated To Mental Health

02/22/2023
2:22PM

Founded in 2024, SelfLuv Attire: A Mission Rooted in Hope and Change

At SelfLuv Attire, we are two passionate high school seniors on a mission to challenge the mental health crisis that grips the world. Our journey began with a heartbreaking statistic that shook us to the core: in the first month of 2024, over 48,000 lives were lost to suicide. Every 40 seconds, another irreplaceable life is taken. These staggering numbers are not just statistics—they represent real people, real families, and real pain.

- Breaking the Silence Around Mental Health
The word "suicide" grabs attention, but it also instills fear. It’s a topic cloaked in silence and stigma. Too often, people are left unprepared to address or prevent such devastating realities. The stigma surrounding mental health has not only led to rising suicide rates but has also contributed to the growing prevalence of mental illnesses in the global population.

- Recognizing the Need for Change
We couldn’t stand by. The need for change became clear, and we knew we had to act. But how? As two young individuals, we realized that a clothing brand could be a powerful medium to spread a message of hope, love, and inclusivity.

- Our Vision
SelfLuv Attire is more than just apparel—it’s a movement. Every design we create is infused with the goal of helping people embrace self-love, break the stigma around mental health, and connect with others through shared understanding.
- Inclusivity at Its Core: We strive to create designs that resonate with people from all walks of life, spreading messages of hope and resilience.
- A Mission for Impact: By wearing our brand, our customers become advocates for mental health awareness, sparking conversations that can save lives.

- Change is Both Daunting and Necessary
We believe in the power of change. While it can be intimidating, it’s also the foundation for growth. At SelfLuv Attire, we are committed to making meaningful changes to inspire a better future for individuals and communities worldwide.

Together, we can create a world where mental health is prioritized, stigma is shattered, and every person feels valued, loved, and supported. Join us on this journey of hope, resilience, and transformation.

Off-White c/o Virgil Abloh™ embarks on a new narrative where free thinking inspires a pioneering format for the future, where the age of imagination is the product of reality.

Inspired by Virgil’s vision and approach to his art, Off-White™ nourishes a collective of creative minds that represent the best in their category and have a strong and personal connection with Virgil. Ibrahim’s relationship with Virgil and Off-White™, born and nurtured through Instagram DMs, blossomed both personally and professionally over the last 3 years creating a strong bond based on mutual respect and shared values.

“Making a successful luxury brand in nine years is genius. It’s a feat that I admire and hope to continue building upon with a rich legacy. He revolutionised streetwear and luxury that crosses generations and decades. He showed the world that the underrepresented, the underdogs and Black people, in particular, have brilliant minds and can push and compete equally in the establishment. He inspired hope and brought about change.” - Ibrahim Kamara, Art&Image Director Off-White™

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